The American Ad Books (AAB) Showcase and Showcase Awards are a platform designed to promote awareness of advertising agencies, design houses, and professional creatives to growing markets outside of their traditional metro areas. The platform uses online creative contests featuring portfolio work to showcase executions in ten categories. The contests are judged by 22,000 AAB members made up of clients and creatives and vetted on Linked
In. The AAB Showcase gives creative firms and creative individuals the benefit of participating in a nationwide contest – an interactive contest which displays their case studies, website addresses and contact information. For the first time creatives can benefit from being called by new client prospects instead of suffering the burden of doing the calling themselves.